M4-5+ApprenTIS

toc LINKS
 * Investigate **
 * Design **
 * Plan **
 * Create **
 * Evaluate **

=** Context **= The Apprentice is a TV show that has a number of business candidates competing for a job or a large sum of money with a top Business person. Each week the candidates divide into two teams and compete to complete the task in the most successful way and a person from the losing team is fired until there is just one winning candidate left.

There are many kinds of botled drink available on the market aimed at various target markets and each of these drinks has a brand identity. This is used to market the product at the target market and persuade them to buy the product. Usually companies use advertising to encourage people to buy their products.

=** Challenge **= You are going to complete an "Apprentice" style task. You need to design and make a new bottled drink for a target market of your choice. You also need to decide on a brand to represent that drink and create an advertising campaign for your brand.

=** Area of Interaction **= Health and social - we are able to influence others through branding and advertising and so when we advertise we need to do so responsibly.

=** Learner Profile focus **= Our learner profile focus for this unit is ‘principled’. Add a paragraph on your wiki page to show how you think you will be principled in this unit.

=** Inter-disciplinary Links **= This are no inter-disciplinary links to this unit, however, it does build upon your English skills.

=** Unit Handbook **=

The unit handbook is below, feel free to print it out if you require.